Do you have a desire to launch a course, program, or workshop? If so, this is the episode for you. Today, Kathi is back with Cheri Gregory, who is an author, speaker, course creator, and podcaster, to discuss more tips to create that course, program, or workshop you believe you’re called to write.
Listen in and learn how to:
- Give your audience what they need, not what you think they need.
- Price pilot programs based on topic and need.
- Repel most and attract only the ones who are a good fit for you.
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Michele Cushatt’s newest book, A Faith That Will Not Fail, is available now. Click the link and buy your own copy today!
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Meet Your Hosts

Kathi Lipp
Author, Speaker, Writing at the Red House Creator and CEO
Kathi Lipp is the host of the Clutter Free Academy podcast, the Writing at the Red House podcast, and the bestselling author of The Husband Project, Clutter Free, Ready for Anything, and An Abundant Place. She and her husband, Roger, live in the mountains of northern California, where they run the Red House Writing Retreats.
Over the past 10 years, Kathi has helped hundreds of people increase their platform through teaching and coaching. She is a frequent teacher at writer’s conferences and has helped countless authors and speakers find their audiences.
Kathi’s desire to help fellow speakers and authors avoid the mistakes she made, increase their confidence, and be the person God made them to be inspired her creation of Communicator Academy. Her newest adventure is The Red House, where she offers writer’s retreats and Writers in Residence events. Learn more about the Red House at https:writingattheredhouse.com

Cheri Gregory
Author, podcaster, communicator, coach
Cheri Gregory is the founder of the Sensitive & Strong Community Cafe and co-author of five books, including Overwhelmed and An Abundant Place (both with Kathi Lipp). Cheri mentors HSP* Christian writers and speakers Through her Write Beside You coaching services and mastermind programs.
190 Rethinking Book Launch Parties – 3 Ideas for Your Next Release Part 2
Join Kathi and Michele for Part 2 of “Rethinking Book Launch Parties.” They are joined by Amy Carroll and Cheri Gregory who have recently launched their book, Exhale. The four friends tell you all about their recent 7-minute launches; the fun, the authenticity, and the tips for you to host your own 7-minute book launch.
189 Rethinking Book Launch Parties – 3 Ideas for Your Next Release Part 1
Kathi and her author friends are telling you everything they’ve learned about book launch parties.
Today you will learn about traditional launch parties and a solution that will rock your book launch – in a good way.
188 Finding the Woven Story
Today, Kathi and Michelle give you the secret tool for finding the woven story to create a thread of connection with your audience – the metaphor. The metaphor is a powerful tool that acts as a welcome mat to your story.
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