459 – How One Message Became Multiple Platforms with Rachael Adams
In this episode of Writing at the Red House, Kathi sits down with author and podcaster Rachael Adams to explore the powerful concept of theme multiplication across formats. Rachael’s journey from a simple conversation with a friend to appearing on Good Morning America demonstrates the incredible potential of expanding your message strategically.
Rachael shares how her book “Everyday Prayers for Love: Learning to Love God, Others, and Even Yourself” didn’t start as a book at all—it began as a conversation that became a podcast, which led to writing opportunities and eventually a publishing contract with Whitaker House through Million Praying Moms.
Listeners will discover practical strategies for taking one core message and multiplying it across multiple platforms and formats. Rachael reveals how she created 31 weeks of content from her 31-day devotional, developed successful lead magnets through collaboration with other writers, and built meaningful relationships within the writing community that opened unexpected doors.
Whether you’re just starting your writing journey or looking to expand your existing platform, this episode provides actionable insights for efficient content creation, strategic networking, and faithful stewardship of your message.
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Meet Your Hosts
Kathi Lipp
Author, Speaker, Writing at the Red House Creator and CEO
Kathi Lipp is the host of the Clutter Free Academy podcast, the Writing at the Red House podcast, and the bestselling author of The Husband Project, Clutter Free, Ready for Anything, and An Abundant Place. She and her husband, Roger, live in the mountains of northern California, where they run the Red House Writing Retreats.
Over the past 10 years, Kathi has helped hundreds of people increase their platform through teaching and coaching. She is a frequent teacher at writer’s conferences and has helped countless authors and speakers find their audiences.
Kathi’s desire to help fellow speakers and authors avoid the mistakes she made, increase their confidence, and be the person God made them to be inspired her creation of Communicator Academy. Her newest adventure is The Red House, where she offers writer’s retreats and Writers in Residence events. Learn more about the Red House at writingattheredhouse.com
Rachael Adams
Rachael was once a stay-at-home who struggled to believe that her life was truly significant. She was told her work was important, but in a sea of mundane tasks, it certainly didn’t feel true.
But then, God started to work in her life.
She began to find fulfillment, significance, and purpose. Not because her circumstances changed, but because her heart did.
Now every week on her podcast, she shares the encouraging and inspiring stories of other women who are dedicated to living out their faith in God and believing their offering matters.
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