470 – Don’t Dread the Send: Simplifying Newsletters with Templates and AI

Are you feeling overwhelmed by the tech side of newsletters? In this episode of Writing at the Red House, Kathi Lipp returns with guests Roger Lipp and Tenneil Register to demystify email marketing for Christian writers. If you’ve ever wished you could focus on your words instead of wrestling with automation, subject lines, or newsletter templates, you’ll find hope, plenty of laughs, and concrete tools here.
Together, the trio shows how to harness AI for subject lines and structure, why templates keep things simple (and readers coming back), and the heart-centered reasons every busy writer should keep reaching out—even if it’s just once a month. Plus, discover Roger’s secrets for using platforms like MailerLite, Mailchimp, and ConvertKit, and hear Tenneil’s wisdom on showing up authentically (and why your readers would rather see your dog than a new color scheme).
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Meet Your Hosts

Kathi Lipp
Author, Speaker, Writing at the Red House Creator and CEO
Kathi Lipp is the host of the Clutter Free Academy podcast, the Writing at the Red House podcast, and the bestselling author of The Husband Project, Clutter Free, Ready for Anything, and An Abundant Place. She and her husband, Roger, live in the mountains of northern California, where they run the Red House Writing Retreats.
Over the past 10 years, Kathi has helped hundreds of people increase their platform through teaching and coaching. She is a frequent teacher at writer’s conferences and has helped countless authors and speakers find their audiences.
Kathi’s desire to help fellow speakers and authors avoid the mistakes she made, increase their confidence, and be the person God made them to be inspired her creation of Communicator Academy. Her newest adventure is The Red House, where she offers writer’s retreats and Writers in Residence events. Learn more about the Red House at writingattheredhouse.com

Roger Lipp
Roger is a productivity and quality engineer for a Fortune 50 company.
Roger helps teams reach their full productivity potential by teaching them the practical and simple steps to reach their goals. Roger and his wife, author Kathi Lipp, teach communicators how to share their message through social media and email marketing.
He and Kathi coauthored Happy Habits for Every Couple with Harvest House Publishers.

Tenneil Register
Tenneil Register can be found creating, repurposing, decorating, gardening and welcoming guests to their reclaimed barn storefront. She and her husband, Cowboy, established rural roots for their blended family of 7 in their DIY ranch home in Iowa. Connect with her on Instagram for practical ideas to reclaim your home or visit R7Reclaimed.com.
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