Feb 28, 2022 | Audience, Marketing, Platform, Podcast, Pursuing Your Dreams, Social Media
Listen In What kind of content will help your reader move from where they are to where they want to be? In this final episode in their Creative Content series, Kathi Lipp and digital marketing expert Erin MacPherson are here to help us make a plan to create content to...
Feb 21, 2022 | Audience, Marketing, Platform, Podcast, Social Media, Writing
Listen In Are you trying to create engaging content? Today, Kathi Lipp is back with Erin MacPherson, an author and marketing strategist, to discuss how to create content that grows your audience but also serves them. In this episode, Kathi and Erin talk about: What...
Feb 14, 2022 | Audience, Marketing, Podcast, Writing
Listen In Are you creating a book or a program? Do you wonder how you can get someone to buy it? This week, Kathi talks with author and marketing strategist Erin MacPherson about how to define your goals and make a plan to get there. In this podcast you will learn the...
Feb 7, 2022 | Audience, Author Tips, Podcast, Writing, Writing at the Red House
Listen In Do you love challenges? Today, Kathi Lipp is joined by Cassie Rajewich, the director of Writing at the Red House, to talk about the upcoming February Challenge: The Tweak Your Post Challenge. Tune into this episode to learn: Everything you need to know about...
Jan 31, 2022 | Audience, Author Tips, Blogging, Book Launch, Marketing, Podcast, Social Media, Writing, Writing at the Red House
Listen In Once your book is out there, how do you keep it alive? In the fourth part of this series, co-authors Kathi Lipp and Cheri Gregory talk about how they are marketing their latest book and serving their audience at the same time. Listen in as they talk about...
