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287 Your Author Business Plan – How to Build One in an Hour

Mar 14, 2022 | Audience, Business, Platform, Podcast, Profit, Pursuing Your Dreams

Listen In Are you an author intimidated by the idea of creating a business plan? There are a lot of complicated options out there, but Kathi and Roger Lipp offer a simpler solution for authors! In this episode, they will help you think through: Realistic plans and...

286 Your Author Business Plan – Why You Need One Today

Mar 7, 2022 | Audience, Author Tips, Business, Podcast

Listen In Have you wondered whether you should create a business plan? Today, Kathi Lipp is joined by her husband, Roger Lipp, to discuss why some people don’t have a business plan and the biggest reasons why you need to have one. In this episode, Kathi and Roger...

285 Creative Content – How to Plan Your Content and Make Life Easy

Feb 28, 2022 | Audience, Marketing, Platform, Podcast, Pursuing Your Dreams, Social Media

Listen In What kind of content will help your reader move from where they are to where they want to be? In this final episode in their Creative Content series, Kathi Lipp and digital marketing expert Erin MacPherson are here to help us make a plan to create content to...

284 Creative Content – How to Grow Your Audience While Serving Them at the Same Time

Feb 21, 2022 | Audience, Marketing, Platform, Podcast, Social Media, Writing

Listen In Are you trying to create engaging content? Today, Kathi Lipp is back with Erin MacPherson, an author and marketing strategist, to discuss how to create content that grows your audience but also serves them. In this episode, Kathi and Erin talk about: What...

283 Creative Content – How to Serve (and Grow) Your Audience: Creating Content that Will Engage and Excite Your Audience

Feb 14, 2022 | Audience, Marketing, Podcast, Writing

Listen In Are you creating a book or a program? Do you wonder how you can get someone to buy it? This week, Kathi talks with author and marketing strategist Erin MacPherson about how to define your goals and make a plan to get there. In this podcast you will learn the...

282 One Day Challenge: The Tweak Your Post Challenge

Feb 7, 2022 | Audience, Author Tips, Podcast, Writing, Writing at the Red House

Listen In Do you love challenges? Today, Kathi Lipp is joined by Cassie Rajewich, the director of Writing at the Red House, to talk about the upcoming February Challenge: The Tweak Your Post Challenge. Tune into this episode to learn: Everything you need to know about...
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