Feb 28, 2022 | Audience, Marketing, Platform, Podcast, Pursuing Your Dreams, Social Media
Listen In What kind of content will help your reader move from where they are to where they want to be? In this final episode in their Creative Content series, Kathi Lipp and digital marketing expert Erin MacPherson are here to help us make a plan to create content to...
Feb 21, 2022 | Audience, Marketing, Platform, Podcast, Social Media, Writing
Listen In Are you trying to create engaging content? Today, Kathi Lipp is back with Erin MacPherson, an author and marketing strategist, to discuss how to create content that grows your audience but also serves them. In this episode, Kathi and Erin talk about: What...
Feb 14, 2022 | Audience, Marketing, Podcast, Writing
Listen In Are you creating a book or a program? Do you wonder how you can get someone to buy it? This week, Kathi talks with author and marketing strategist Erin MacPherson about how to define your goals and make a plan to get there. In this podcast you will learn the...
Jan 31, 2022 | Audience, Author Tips, Blogging, Book Launch, Marketing, Podcast, Social Media, Writing, Writing at the Red House
Listen In Once your book is out there, how do you keep it alive? In the fourth part of this series, co-authors Kathi Lipp and Cheri Gregory talk about how they are marketing their latest book and serving their audience at the same time. Listen in as they talk about...
Jan 24, 2022 | Audience, Author Tips, Book Launch, Marketing, Overwhelmed, Podcast, Writing, Writing at the Red House
Listen In Do you ever hit a wall while writing a book? Today, Kathi Lipp is back with Cheri Gregory, author and communicator coach, to talk about how they struggled to write their newest book, An Abundant Place: Daily Retreats for the Woman Who Can’t Get Away, and...
Jan 10, 2022 | Audience, Author Tips, Book Launch, Marketing, Overwhelmed, Podcast, Writing, Writing at the Red House
Listen In If someone is going to write a devotional, there is a bit of a formula. In part two of this series, Kathi Lipp and Cheri Gregory let us in on the secrets of their design process for their newest book, An Abundant Place: Daily Retreats for the Woman Who Can’t...
