Jul 10, 2018 | Communicator Academy, Social Media, Website
You know those savvy people known as early adopters? The ones who are always on the cutting edge of new technology? I’m not one of those people. I wish I was as fearless as those pioneers, but usually I fall in the late adopters group, dragging my feet into the latest...
May 7, 2018 | Communicator Academy, Podcast, Recommendations, Social Media
Kathi interviews Dr. Jen Bennett, author of Be Worth Following: How to Be Different and Influence People In a Crowded Social World about how people have lost their etiquette on social media. “Social media got noisy,” says Dr. Bennett. “We’re seeing a...
Apr 30, 2018 | Audience, Podcast, Social Media
Kathi and Michele talk about your email lists and how to protect them, what to send them, and who to share them with. Michele suggests knowing yourself and knowing your people as two ways to take care of your audience every single day. Knowing what your audience has...
Mar 15, 2018 | Audience, Platform, Social Media
People are longing for connection. We live in the most connected time in history, but we have more lonely people than ever before. Sometimes, social media loses the social part, and it becomes just another avenue for marketing. And people sense insincerity and will...
Feb 26, 2018 | Blogging, Podcast, Social Media
Almost everything we do as communicators is a partnership, so learning to be a good partner is vital to sharing our message. It’s as important to be a good host to a guest blogger as it is to be a good guest blogger. Join Kathi and Michele as they chat about how...
Oct 3, 2017 | Social Media
Quick test: name as many social media platforms as you can in 10 seconds. And, go! There are literally dozens to choose from in today’s world. Of course, there are a few we hear about often that are most commonly used. Facebook, Pinterest, Twitter, Instagram and...