Episode 459: How One Message Became Multiple Platforms with Rachael Adams
In this episode of Writing at the Red House, Kathi sits down with author and podcaster Rachael Adams to explore the powerful concept of theme multiplication across formats. Rachael’s journey from a simple conversation with a friend to appearing on Good Morning America demonstrates the incredible potential of expanding your message strategically.
Rachael shares how her book “Everyday Prayers for Love: Learning to Love God, Others, and Even Yourself” didn’t start as a book at all—it began as a conversation that became a podcast, which led to writing opportunities and eventually a publishing contract with Whitaker House through Million Praying Moms.
Listeners will discover practical strategies for taking one core message and multiplying it across multiple platforms and formats. Rachael reveals how she created 31 weeks of content from her 31-day devotional, developed successful lead magnets through collaboration with other writers, and built meaningful relationships within the writing community that opened unexpected doors.
Whether you’re just starting your writing journey or looking to expand your existing platform, this episode provides actionable insights for efficient content creation, strategic networking, and faithful stewardship of your message.
Your Host
Kathi Lipp
About Our Guests
Rachael Adams
Promised Resources
- Rachael’s free resources page
Free lead magnets, downloads and tools from guest Rachael Adams.
- Red House Email List Signup
Email signup to never miss an episode or blog.
Resources Mentioned
- The Collective
The Collective—community for writers at The Red House.
- Susy Flory
Susy Flory—award-winning author, mentioned as a resource.
- Tonya Kubo
Tonya Kubo—author and community builder, mentioned as a resource.
- Kathleen Kerr
Kathleen Kerr—literary agent (Alive Literary), mentioned as a resource.
- Million Praying Moms Podcast
Podcast associated with Million Praying Moms, a key connection for Rachael Adams’ publishing journey.
- Everyday Prayers for Love: Learning to Love God, Others, and Even Yourself
Rachael Adams’ devotional book, discussed in the episode.
- Kristen Strong’s Fictional Character Friend Quiz
A quiz by Kristen Strong, mentioned as a community lead magnet idea.
- Apple Podcasts
Subscribe and review the show on Apple Podcasts.
Full Transcript
Episode Topics

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