Sep 22, 2017 | Book Launch, Marketing
Launching your first book (and even subsequent books) is exciting. Something you may or may not anticipate is that launching your book can also be very stressful. I’ve put together some tips from my book launch experiences to help you prepare well for your launch so...
Aug 24, 2017 | Book Launch
Authors sell books, and books sell best when they launch well. As a book launch manager, I work with authors at all stages of the process. In my experience, the difference between books that launch well and those that have trouble gaining momentum is the time and...
Mar 22, 2017 | Book Launch, Marketing, Writing
We talked about all kinds of things related to book launches on the Communicator Academy podcast, didn’t we? But now you’re probably wondering, “Why have a book launch?” Or “How does a book launch work?” Or maybe you’re thinking, “I wrote the book. Let my publisher...